First .travel Domain Names will be Issued on October 3

September 2005

An important travel industry benchmark, the limited launch of the .travel Internet domain, is set for Monday, October 3, according to Ron Andruff, President and Chief Executive Officer, Tralliance Corporation, New York. The limited launch of .travel precedes the official launch, which is planned for January 2006.

The limited launch is a significant step in the creation of an industry-wide infrastructure that will empower the broad spectrum of the industry - from the smallest to the largest players - to promote their products and services within a universal framework on the Internet," said Andruff, at a press conference at the 2005 PATA Travel Mart. "The limited launch will serve as a preview of the influential role .travel can be expected to play as a key influencer of future travel consumer behavior."