CD.com: One of the Last Great Domain Names Up for Sale

August 2004

The name, valued at over $1 million, is expected to generate intense interest from: retailers and manufacturers of compact discs; general market and music ecommerce merchants; financial institutions; the recording industry, and the bourgeoning legal music downloading services.

In a world where domain names that accurately describe the content of a site fetch millions of dollars, "old school" names like CD are becoming scarcer, and highly demanded. Names like CreditCards.com (sold this July for $2.75 million), Men.com (sold December 2003 for $1.3M), Loans.com (sold to Bank of America for $3M), and Business.com for $7.5M have all fetched well into the seven-figure range. CD.com scores high on intuitive, mnemonic recognition and earns additional favor in domain valuations by delivering customers in only two letters.